Amazon’s Impact on Grocery, and the Innovation that Follows

Amazon sent shockwaves throughout America and abroad when news broke of the e-commerce giant’s acquisition of Whole Foods Market. The $13.4 billion deal was the first of its kind and showed a leap of faith in from traditional shopping trends to a new, technologically advanced horizon. Amazon currently has a variety of grocery based options such as AmazonFresh, Prime Now, Prime Pantry, Subscribe and Save and of course, Whole Foods. With the implementation of these new digital grocery options, Amazon has given its Prime members, all 100 million of them,…

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